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LECTRANAL® LAUNCHED IN CROATIA
11.04.2007.
This week Lectranal® hits the pharmacies and health food stores in Croatia.
Marketed as a food supplement, Lectranal® has been granted the following approved claim: “Relieves allergy symptoms”.
A 60-capsule package for one month of treatment is available in pharmacies in Croatia. In a few weeks’ time we expect sales to begin in the neighboring countries of Bosnia-Herzegovina and Serbia.
Lectranal®’s product launch will be followed by a strong marketing campaign including TV commercials, press advertisements, and promotions at medical and pharmaceutical symposiums.
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